Advice Advertising and Marketing for Doctors – too hard or essential for survival? Not that long ago medical academics cautioned that the only form of advertising Doctors needed for their practices was word of mouth. The theory was that…
Advice Business Plans – the key to succeeding in business Successful businesses are rarely accidental and those that are frequently are short lived (although I will exclude Facebook from that list). Writing a marketing plan…
Advice Why confrontation might save your practice CPD Course educator and business, brand and marketing specialist, Darrin Davies has travelled the country helping hundreds of practitioners to build successful practices. He’s not afraid…
Advice Branding your business – where to start and where to go Dr George Forgan-Smith is a GP and medical educator who has built a strong online following for his blog and webpage The Healthy Bear, which addresses…